COMMON ADSENSE REJECTION REASONS
Here are the most common rejection reasons and Google AdSense requirements that you should keep in mind before we get into details.
1. Insufficient content / Unacceptable site content
Your website doesn’t have enough text on for Google specialists to review.
Google gives a lot of value and attention to the content of the blog before accepting it. If the content is poorly written and has grammatical mistakes Google will reject the blog right away.
Not only the content needs to be grammatically correct, it must be unique and has to provide value to the users and readers of the blog. So the number one reason is the poorly written content on your blog.
2. Page Type / Design of your blog
What will you do if you land a page with full bright yellow background with white text on it, having huge buttons all over the place?
Yes, you’ll never visit that website again .
Blogs which are poorly designed and are hard for the visitors to understand gets rejected by Google AdSense. You must have a good and neat design which comforts the eye and is beautiful in the look.
3. No Privacy Policy, About Us or Contact Us page
There are some pages which you must have before applying to Google AdSense if you want to get accepted.
These are about us, privacy policy and contact us pages. These pages give the impression that you are a professional and that you are working according to the Google policies. Keep in mind that having a privacy page is also one of the requirements for Google AdSense.
4. Site Does Not Comply With Google AdSense Policies
No rich, unique and meaningful content, no organic traffic, pages with little to no original content or bad user experience through clear navigation and organization.
Your website may be the one that drives traffic through illegal sources, sites with excessive keywords or poorly coded design are usually rejected.
So you need a complete guidance and list of things that you need to do before applying for Google AdSense.
THINGS TO DO BEFORE APPLYING FOR ADSENSE
1. Write High-Quality Content:
The #1 thing you need to do before applying for Google AdSenseis to write high-quality content. This is very important thing which you can’t ignore at any cost. I mean it!
Google loves the blog who are providing high-quality content and theirvisitors are enjoying it. Keep in mind that your application will be reviewed by humans and you have to impress them to get approved by AdSense.
A high-quality content…
- is unique and original
- with proper headings and bullet lists
- free from grammar and spelling mistakes
- is long enough
- useful and informative
Helpful resources:
2. Create Privacy Page for Your Blog:
One of the common mistakes that most new bloggers. Even though there are people out there who say that having a privacy policy for a blog doesn’t make sense but they are wrong!
The first thing you will need to apply for Google AdSense and get approval is the privacy policy of your blog or website. If you don’t have it you cannot get approval simple is that.
Why is it important?
It’s requirement of AdSense and secondly, this privacy policy means you are not a scam and gives the sense of a serious business. Google will check the rest of the conditions only if you have this policy.
A privacy actually describes to your readers about what they will get on your blog , what they should do and what they should not. So obviously there is nothing bad in having a privacy policy. While it can affect somehow on your AdSense approval, you must give it a try.
You can write it yourself or find Privacy Policy Generators online (You don’t need a lawyer anyway).
Helpful guide:
3. Create About Page:
Like privacy policy, you must have an about page so that you can get approved. This also shows that there is a real person behind the blog.
An About page has a major role and importance even if you don’t want to apply for AdSense. But when it comes to AdSense, they are about zero chances of getting approved if you are not showing this page.
About page simply describe you and your blog . This will not only help you establish a relationship with readers but it will also make them trust you.
4. Setup A Contact Us Page:
It’s quite obvious that everyone has his/her own opinion.
What one of your readers likes may be bothering someone else. Then it is better to give them an opportunity to speak up to you and tell how they feel about your blog, what they want to be edited , what they liked or hated.
Create a contact page, if possible add your email that you are going to apply for Google AdSense. If possible do get some professional email address like ammar@allbloggingtips.com and your social profile links too.
By creating this you are telling Google that we care for our customers, visitors and we are ready to help them. They can contact us anytime.
It will also show the Google AdSense Team that is viewing your site that you actually care about your readers and not only the money and AdSense.
Check out my contact page to get some idea.
One important step: Google AdSense mention in their rejection email that your website should have a clear navigation menu to help your readers find your pages and access the content before you think about applying again for AdSense.
So, what you’ve to do is to work on your menu by adding all important categories and pages i.e about us, contact us and privacy policy to help your readers easily find the content that they are looking for. The more you care about improving your visitors experience the higher chances will be to get approved by AdSense.
Here’s an example to illustrate this point.
5. Verify Your Name and Email:
When you apply don’t forget to put your name and email address in some easily visible area like about and contact pages. It will confirm to Google AdSense team that it is the same person who applied for AdSense and not some spam, crappy bots.
This will speed up the verification process and within no time, you’ll be able to enjoy fully approved AdSense account.
6. Have Some Good Number Of Posts:
What should be the minimum number of posts before applying for Google AdSense? There is no confirmed answer.
Not even one.
Because I have seen very established blogs with 300+ posts and their owner telling me that Google AdSense is rejecting them while somewhere bloggers with few posts or even less than 10 are enjoying making money with AdSense.
Exactly, what I said that there is no actual answer. However, we can always predict things.
According to my experience, the best time to apply for AdSense account is when you have at least 20 good quality posts. Your blog posts length should be at least 600+ words with quality content.
Dillon got his AdSense account approved with just 3 posts, 115 views, and 2 comments. Isn’t that great?
I visited his blog and noticed these things that actually matters to get Adsense approved.
- Simple and clean design
- Easy to navigate blog
- Unique niche
- Detail content
- No “unwanted” widgets
7. Make Sure You’re 18+
This is the mistake that new bloggers are making who are less than 18. They write incorrect age and get into trouble.
Use your correct date of birth and age while applying for Google AdSense account.
Because Google AdSense is not for people who are under 18. Some people realize this problem after being disproved a few times without any legitimate reason.
So I advise you to be accurate while typing your age.
8. Improve Your Blog Design:
As mentioned earlier, you blog design matters a lot. It should be professional and not like a messy photo gallery. A clean, professional and fast-loading design is appreciated by Google.
When you visit a website what’s the first thing you look for? It’s blog design.
You’ve to build a good first impression on your blog readers to engage them.
Your blog design is the biggest thing after content. This represents your expertise, experience, and professionalism. It should have following features:
- Simple and professional
- Easy to navigate
- Proper menus
- No useless items in sidebar or footer
- Search engine friendly
- Fast loading
So be careful because anything can kill your chances of getting approved by AdSense.
There are thousands of websites who provide free professional looking themes for your blog. All you need to do is to search for them.
If you’re on WordPress self-hosted blog then I recommend getting a premium theme from MyThemeShop.
And if you are still using blogspot then there are many great websites where you can find free professional looking blogger templates for your blog.
Check out my post on the reasons to invest more money on your blog.
9. Check Your Content Type:
Be careful with what type of content you are publishing. Because it is something that truly matters.
Here are some common content types that are not accepted by AdSense.
- Pornography/Adult materials
- Pirated Content
- Hacking or Cracking Tutorials
- Illegal Drugs/Paraphernalia
- Any Other Illegal Stuff
- There are few languages that are supported by AdSense so make sure your blog language is in the list of these.
Google AdSense team mentioned in one of their forum posts that they stopped accepting niches that are already saturated i.e making money, marketing, website and SEO stuff. You can read more here.
If you already have written about these content that AdSense doesn’t support, you can either stop dreaming about AdSense or get rid of these content.
10. Use Top Level Domain:
Google has made changes to their policies. If you have a blog with blogspot and the domain is yourblog.blogspot.com then chances are you will get approved quickly.
But you will not be able to use that on any other domain like .com. You’ll have to submit the request to upgrade your AdSense account.
As for today, you must have your own unique domain that specifies your blog. If you don’t have one yet, stop dreaming about getting approved with sub domains and go buy a Top Level Domain. It will cost anywhere from $10-$15/year. You can buy the domain from Godaddy or Namecheap.
The best domain is the one with .com extension. Choose a short, unique and easy to remember domain that is related to your blog niche.
Another important thing about the domain is its age. Because for some of the Asian countries like India, AdSense has placed domain age restriction. They don’t accept any sites which are less than 6 months old.
There are many AdSense stories that I read on many forums that some people got approved for few weeks old blog and other got rejected for the blog that is even more than 6 months old. So age doesn’t really matter when you have a high-quality blog that’s focus more on helping your visitors.
If you’ve a website that is less than 6 months old then you can still consider applying for AdSense.
Shibam got accepted by Google AdSense with 28 posts and a 6 months old blog. He managed his blog from mobile only.
11. Remove Other Ad Networks:
If you have any other ads placed like Chitika, Infolinks, Clicksor or anything, it’s time to drop them off.
Make your blog free from ads.
Even Google AdSense allows you to use other ad networks along with them, it’s better to remove the ads before applying and don’t put them back until you get a reply from AdSense team which usually takes anywhere from few days to weeks.
So, before submitting your application for Google AdSense make sure to remove all the ads on your blog from any other network.
12. Check Your Traffic Sources:
Google hates the sites that are getting paid traffic and mostly penalizes them so there is not a damn chance of getting approved by AdSense for a site that is getting paid traffic. You can bring traffic from search engines or any other way you want but if you want to earn via Google AdSense the right way, paid traffic is not a solution.
Also, note,that Google does not accept site which gets traffic from illegal sources. So focus on getting traffic from legal sources like social media, search engines, and related blogs.
